In recent years, with the expansion of market demand in the LED display industry and the continuous expansion of application fields, LED display products have shown a diversified development trend. As a rising star in the LED display industry, transparent LED screens are widely used in glass curtain walls, stage show, outdoor advertising and new retail due to their advantages such as lightness and thinness, no need for steel frame structure, easy installation and maintenance, and good transparency. It is entering our field of vision with an eye-catching attitude.
According to the forecast of relevant agencies, the market value of transparent LED display will be about 87.2 billion US dollars by 2025. The LED transparent screen has risen rapidly in a short period of time due to its new application form, leading technology development and design concept that is close to the needs of the public, and a new blue ocean market has emerged.
The new advantage of LED transparent screen subverts the traditional display!
Outdoor advertising has always been the most important market for LED displays. However, in recent years, as the light pollution problem of LED outdoor advertising screens has gradually increased, and the structural safety of LED display screens has also attracted users’ attention, relevant agencies have become stricter on the technical standards and installation approvals of LED outdoor display screens.
Conventional LED outdoor advertising screen can play the function of brightening the city and releasing information when working, but because of its steel structure, when the LED display screen is not in use, it stands in the middle, which is out of tune with the surrounding environment, which greatly affects the city of beauty.
The LED transparent screen, with its characteristics of high transparency, invisible installation, and high-brightness display, just makes up for the shortcomings of conventional LED displays in this regard, and minimizes the problem of urban aesthetics.
During the application process, the LED transparent screen is mostly installed behind the glass curtain wall. When it is not working during the day, it will not affect the surrounding environment at all. At the same time, because it adopts a new form of indoor advertising and outdoor communication, it avoids the approval of outdoor advertising.
Application fields of LED transparent screen:
- Stage beauty: LED transparent screen can be constructed according to the variety of stage shapes, using the screen itself to be transparent, light and thin to produce a strong perspective effect, making the depth of field of the whole picture longer. At the same time, it does not hinder the space left by the stage design for the lighting to hang and play, and render the stage a certain atmosphere and dynamic, which can better express the theme.
- Large-scale shopping malls: The modern artistic beauty of LED transparent screens is effectively combined with the shopping mall environment. It is a wide range of application prospects for shopping malls, glass partitions, etc.
- Chain stores: A storefront image full of personality can attract consumers to stop and increase customer flow. The unique design method makes the transparent LED screen replace the traditional LED display on the outer wall of the store, and the richer and more vivid video advertisements make the store cool and eye-catching.
- Science and Technology Museum: The Science and Technology Museum is an important scene for disseminating scientific knowledge. The LED transparent screen can be customized with special shapes to perceive the magic and mystery of technology.
- Glass window: LED transparent screens have brought revolutionary changes to retailers, and are increasingly popular in the fields of building facades, glass window decoration, interior decoration and other fields.
- Architectural media: Especially in the application of glass curtain wall buildings, it has gradually become popular in recent years, and various solutions such as glass curtain walls and LED transparent sky curtains have appeared.
- Leasing industry:
More and more rental industries tend to use transparent screens. The rental LED transparent screen products need to be light in weight, thin in structure, and have the functions of hoisting and quick installation. The whole screen is installed and removed by fast bolts to fix the connection, which can accurately and quickly mount the screen. And dismantling the screen, and can be assembled in different shapes to meet the on-site modeling and display requirements.
- New retail creates an incremental market for LED transparent screens.
In recent years, with the rise of the concept of “new retail”, the digital signage industry represented by retail has expanded rapidly. LED transparent screens have played an important role in commercial retail window, interior decoration, building facade and other fields, bringing new retail opportunities of huge changes.
As we all know, store window display is an important means for retail stores to display and promote products. The emergence of new retail will inevitably promote the development of the commercial display market, and at the same time, it will also create a certain incremental market for LED displays.
There is no doubt that LED transparent screen is a dark horse in the field of LED display subdivision, and its wide application is accepted by more and more users. This also indicates that innovation plays a key role in the field of LED display.
If LED transparent screens want to achieve further development in the field of commercial display, it is necessary to increase investment in technology and innovation, and improve products according to the terminal needs of the commercial display market. The pace of expanding the territory of the transparent screen will gradually accelerate, and it is expected to become an important development direction of the display industry in the future.
What are the 5 major advantages of LED transparent screen in the application field?
Modular design to create the size you need
It can be used to make small, medium, large and even extra large LED screens with no size limit. In theory, high-quality brightness, high resolution, and transparency remain the same no matter what size you build. The lightweight aluminium module frame is perfectly designed to ensure perfect alignment when assembling the digital led sign.
LED transparent screens provide unparalleled transparency (55% to 93%). Traditional LED window displays are like a dark wall, so shoppers can’t see what’s inside, and they block sunlight, so your indoor area needs a transparent LED screen with better light transmission.
Lightweight and compact, feel different
Designed with efficiency and functionality in mind, the transparent LED display utilizes lightweight engineered aluminum and proprietary LED technology. This means that the LED transparent screen display modules weigh only 10 kg per square meter, which makes them cost-effective to transport and easier and safer to assemble.
Easy to maintain
Your LED transparent screen requires minimal maintenance led strips have a long life expectancy and can be quickly and easily replaced when needed without having to replace the entire module. Your digital led sign will last for years as long as repairs are done in minutes at a very low cost.
Easily update marketing content
It is very simple to program and update the LED transparent screen (static graphics and video). For portable LED poster displays you can program the LED display directly from your computer, for larger custom LED displays (e.g. walls, curves or cylinders) a control system unit connected to the computer allows you to do it when needed to change. The intuitive software interface makes it easy to update the display in real-time, remotely or programmed in advance, so your logo is always up-to-date.
Pain point analysis of LED transparent screen:
Damage to the lamp beads
In the past, the LED transparent screen lamp beads were exposed outside, and it was easy to be damaged during the handling process. In order to improve this problem, hola-led’s LED transparent screen uses lamp beads and PC masks for protection. It can effectively prevent damage during loading and unloading.
The problem of outdoor waterproofing of transparent screens
Most of the LED transparent screens on the market cannot be used purely outdoors, and the rental market is often used outdoors. It is a common thing to encounter rain, and waterproofing has become one of the transparent screens. The big pain point. At present, the special design of the power supply box through which the transparent LED screen of Hola-led is passed, as well as the glue filling of the lamp beads, through continuous research and development and improvement of the production process, can have real waterproof performance. It really solves the problem for Wumei LED transparent screen rental.
In a word: in the market where the rental demand of LED transparent screen is increasing day by day, through the continuous improvement of technology, there will be more room for development in the future.
Hola-led has launched the industry-leading LED outdoor waterproof transparent screen, private model industrial design, waterproof IP67, brightness 5000cd, anti-ultraviolet, with mask, strong toughness, no fading and discoloration, good transparency, will be unveiled on Hunan Satellite TV, Zhejiang Satellite TV New Year’s Eve Party. I believe that LED transparent screens will be favored by more fields in the future!